Marketer by Trade
Storyteller by Passion

15+ years' experience in marketing focusing on content and brand strategy and development, growth and lifecycle marketing campaigns that span multiple industries, including:

• Technology

• Healthcare

• Finance

• Manufacturing

• Education

When I was 14, I wrote serial romance novels in single-lined notebooks that my classmates circulated and discussed among themselves, and I still remember them asking, are you done with the next one yet?  

I had learned early on that stories connect people, and it's this connection that I continue to cultivate in my career, knowing that brands and products succeed when their stories resonate with their customers. They’re the drivers of clicks and engagement, acquisition and retention.

Admittedly, my writing has changed over the years (shall we say it's a little less dramatic these days?), but the passion remains. I love content and what they can do for brands - influence, excite, inspire. 

And I can help you do just that.

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Skills: content strategy and development, people and project management, marketing leadership, corporate / internal communications, branding, digital marketing, PLG motion marketing strategy, video scriptwriting, customer acquisition and retention, user research, email campaigns, sales presentations, and copywriting.